What if your pediatrician had their own interactive TV show? What if you’re OB, GP, or Radiologist had a video blog where you could ask a question via their comments page and get a diagnosis through a webcam within 24 hours?
This would be a doctor with a channel. A doctor with an IM account, a blog, email subscription, video chat, and an RSS feed.
Here is someone who comes close. AND he makes house calls.
The medical profession is starting to get it.



2 responses so far ↓
New Media and Your Career « // February 25, 2008 at 12:56 pm |
[...] Here is an example of a traditional business/profession which has retooled to be a new media version… [...]
“Filmmaker + Distribution Channel = Audience” said the 5 year old… « // November 12, 2008 at 4:22 pm |
[...] followed my rants for the past two years, is the basic thrust of this blog, ie. whether you are a doctor, a collector, or a grandma – you are a channel with the opportunity to produce and distribute [...]